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The VERDEinMED project (PreVEnting and ReDucing the tEXtiles waste mountain in the MED area) is an initiative funded by the Interreg Euro-MED programme to promote the circularity in the Mediterranean textile sector through the development, testing and transfer of practical solutions to prevent and reduce textile waste.

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VERDEinMED is an Interreg Euro-MED project, part of the Innovative Sustainable Economy Mission, that promotes the transition towards a more sustainable and circular textile sector in the Mediterranean. During its initial Test Phase, the project developed and tested an integrated Support Service for businesses, consumers, public authorities and other textile value chain stakeholders, supported by a Knowledge Platform and regional VERDE Hubs. Through its Fast Lane “Test to Transfer” extension, running until March 2028, VERDEinMED is adapting and transferring these solutions to new territories, with a focus on knowledge exchange, capacity building and long-term uptake. The project brings together 14 partners from eight countries — Greece, Spain, Portugal, Slovenia, Italy, North Macedonia, Bulgaria and Bosnia and Herzegovina — alongside 19 associated organisations, strengthening textile circularity through transnational cooperation.

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